Why I don't quit
You better start the business you dreamed of or fully give up on the idea. But don't live in the "undetermined" state.
I was recently asked on Twitter:
Short answer: I don't give up and don't quit because I am curious about how far I can go. I am also ready to fail. But I don't want to live in the unresolved "what if I could" state—it is a life of torture. But I want determination and inner peace. Who doesn't want it?
Spoiler: I still don't have that inner peace.
It all started two years ago...
Tears of pain
I came home, sat in front of my wife, and just began crying. I couldn't stop myself but cried loudly. I wanted to scream.
Stock options, decent compensation, a super exciting project in the growing industry, challenging tasks, the kindest and the smartest ever team lead, coworkers from elite universities, perfect location...
I found the best job I could ever find. And I still wasn't satisfied. My intrinsic self was protesting, even torturing me. And I didn't understand why.
It was so damn painful. Why I can't be like others? Just go to a job, enjoy all the benefits, write code, and work with great people. Why?
Tired of torturing myself, I needed inner determination
I stopped crying and told my wife: "I must resolve that problem. I can't keep dreaming about building my products. I either fail or succeed—I don't care. But it has to be determined. Enough of these tortures."
I was tired of dreaming about working on my product. I felt exhausted from not finishing side projects or launching them but not progressing much.
Michael Jordan: “If it turns out that my best wasn’t good enough, at least I won’t look back and say I was afraid to try.”
I wanted to be content internally so that if I failed, I could just go back to employment and be fully dedicated to it without even having side projects. Or if I succeeded, I would keep growing my products, then my company, and then whatever happens I surrender to it.
Resigned
I went back to work, I told my manager that I was going to resign.
It was a humiliating experience, since how I could explain what what was the problem? People probably assumed that I lied that everything was good. But indeed everything was good. The job itself wasn't the problem. I was the problem.
At least one paying customer
I also decided to act differently this time. Instead of building something ambitious. I decided to build something small. I joined Twitter and started talking about what I was building, making friends, and in general having fun.
I said to myself, if I can get at least one paying customer in 2-3 years (limited by runaway), I will be happy and keep grinding—that will be a validation for me.
I built a few tools and then built my project ScreenshotOne which I keep polishing to this day.
It is a long story for another issue, but after 6-8 months, and my first tough marketing month, I got my first paying customer.
Then I set my goal to have 10 paying customers. Then it was 100, now it is 300 and $10K MRR. And I am slowly approaching it:
Focus on the journey
I don't know what my goals will be after I reach $10K MRR. Seriously! I can go traveling around the world, hire, or build another company, start learning the guitar, whatever.
But I keep grinding almost daily. Because I am curious how far I can go. And I don't feel that I have failed, yet I haven't succeeded. I want it to be determined and now it is not.
It is crazy to say, but I started to love the journey and care less about the goals. I don't know if it is right or not. But I really appreciate that opportunity so that I can follow my intrinsic motivation and explore myself as an entrepreneur.
I don't plan to quit and don't plan to give up until I see a complete failure or complete success.
I know, I might be dumb. But I want to be determined and content.
Thank you!
Damn! Thanks a lot to the Twitter community for all the questions asked. Writing all that really helped me to clarify what I am doing now and why I am doing it.
The feeling of "I did my absolute best" is wonderfully liberating even if results aren't what you hoped. I've been walking this path for 4 years (and it's the 4th or maybe 5th time in over 20 years), my results aren't quite as good as yours, but I'm damn happy that I'm giving this my best shot. We got just one life to live and merely surviving isn't enough.
Oh, and those moments of uncontrollable snotty tears are blissful (well, the bliss comes afterwards). Happens every few weeks, and happened this morning too.